Alex Jones did not warrant the scale of deplatforming and censorship that he received. In the free market, independent people can choose not to engage with, tune out or block anyone they find is not in alignment with their value system.
In the era of defined information (dis, mis and mal), a slippery slope is created where information itself is suppressed, and ultimately this erodes the principle of speech. Just because information, even significantly contrary information, is provided, that does not mean anyone is required to believe it.
As I have previously shared, when we allow definitions imposed by others to define and ultimately control information, we become subjects to the censors. The decision to permit Jones to return to Twitter was the correct decision.
All of that said, the action taken by Musk will likely only worsen the revenue side of the X/Twitter financial situation. With staunch opposition groups now using the reinstatement of Alex Jones as a targeting arrow in their quiver, and with approximately $1.5 billion in annual debt service, even 10 million paid subscribers ($8/mo) cannot offset the scale of revenue drop from a lack of advertisers.
It remains to be seen how X/Twitter can remain viable in the longer term with $12.5 billion in debt. I caution readers to stay unemotional in/around the intentions of Elon Musk as it pertains to the operation of what I believe Twitter to be. As CTH has long documented, Twitter was essentially a DHS controlled/influenced intelligence operation with the intent to control/influence public opinion.
You can make an argument that Twitter is being guided into a controlled crash. If that were the operational intent, nothing currently being done would be done differently.
Well that would be great news for GETTR, GAB and Truth Social. People will not stay off social media if Twitter burns.